The Show at the Pier at Caesars

The Show at The Pier at Caesars

We were challenged by Sheldon Gordon, billionaire developer of the Forum Shops, to create an attraction that would draw people to a terminus point in the retail development at the Atlantic City Pier.

We developed hardware and software that was revolutionary to the fountain industry, creating a 360-degree multi-sensory experience with a dazzling array of stunning water effects, state-of-the-art lighting and sound, and revolutionary technology, including a computerized matrix of 149 independently controlled fountain nozzles.

In addition to hourly pre-programmed shows, the fountain reacts to the arriving audience with lights, water plumes, music, and sound effects, using multiple imaging and sensing technologies to engage them in a series of group interactive games that build anticipation and word-of-mouth for each hourly show.

Client:
Gordon Group Holdings

Location:
Atlantic City, New Jersey

Services:
Strategy, Concept and Design Packages, Production Management, Technical Packages, Audio Design, Lighting Design, In-Field Art Direction, Installation Supervision, Programming and Training

Interactive Fountain
Interactive Fountain

Interactive Fountain

Interactive Fountain
Interactive Fountain

Interactive Fountain
Interactive Fountain

Relevant Work

Universal 360

RED: A Theatrical Spectacular of Speed and Passion

Lagoons