Thinkwell Group Appoints Two New Senior Level Executives For Thinkwell Asia

Thinkwell Asia fills key roles as demand for company’s services grows throughout Asia

LOS ANGELES, CA (October 6, 2015) — Thinkwell Group, a global experience design and production agency specializing in the creation of theme parks, major attractions, live events, and museum exhibits around the world, has announced the appointment of Evi Sari as Managing Art Director and Yan Yan as Director of Business Development for Thinkwell Asia. Both women will be working out of Thinkwell’s offices in Beijing, China.

A native of Beijing, Yan brings over 15 years of experience in the entertainment and media industries. Prior to joining Thinkwell, Yan worked as a producer for Reuters TV, a project manager for Getty Images during the 2008 Beijing Olympic Games, and as a group syndication manager for Condé Nast China. Additionally, Yan has extensive experience working in business development with major global brands Sony Music, Warner Music, Skype, and Universal Music. As the director of business development for Thinkwell Asia, Yan is primarily responsible for sourcing and reviewing new business opportunities, retaining and developing existing client relationships, and executing long-term strategic plans for Thinkwell Asia.

Born in Indonesia and raised in Singapore, Sari brings over 10 years of experience and contacts in China working in the entertainment and creative sectors. Prior to joining Thinkwell, Sari served as creative development director for Tim Yip Studio, the Beijing-based company founded by the Oscar-winning production designer of “Crouching Tiger, Hidden Dragon” directed by Ang Lee. At Tim Yip Studio, Sari worked on projects such as “Red Cliff,” a John Woo and China Film Group production, “The Banquet” produced by Huayi Bros, The Weinstein Company and Netflix series “Marco Polo,” the Kennedy Center’s Festival of China, and The Han Show by Franco Dragone and the Wanda Group. As managing art director, Sari will be responsible for liaising between Thinkwell’s U.S.-based art directors, the China-based design teams and clients in Asia, to manage talent, mentor designers, and support business development.

As Thinkwell Asia continues its rapid growth, filling key roles within the organization has become a top priority for the company. “Building a design studio in Beijing to mirror our studio in Los Angeles is no small task, but the talent we are finding here in China is quickly solidifying our ability to continue the amazing work we do in the location based entertainment industry,” says Kelly Ryner, President of Thinkwell Asia. “Our team in China is an extension of our U.S. operations, providing our clients just the right balance of Eastern and Western creativity and business sense.” By adding these two significant appointments, Thinkwell Asia boasts an experienced management team that can help drive the organization’s efforts in Asia.

Thinkwell has worked in Asia for many years in the theme park and resort sectors helping major studios, casino owners, and Fortune 500 companies to expand their brand and intellectual properties overseas. Recent projects in China have seen Thinkwell partnering in the strategy, creation, and development of new intellectual properties and projects for heritage attractions, educational experiences, theme parks and resorts with real estate developers like Zhonghong Group, Eontime, Le Song, Legend Tourism, and Huayi Brothers Studios.

About Thinkwell Group
Founded in 2001, Thinkwell is a global experience design and production agency specializing in the creation and master planning of theme parks, destination resorts, major branded and intellectual property attractions, events & spectaculars, museums & exhibits, expos and live shows around the world. The award-winning company has become a leader in experiential design by bringing a unique holistic approach to every creative engagement, delivering extraordinary results to notable clients over the years, including Fortune 500 companies, movie studios, museums, theme parks and destination resorts.

Vice President Paul Redding Relocates to Thinkwell Asia as the Worldwide Experience Design and Production Agency Continues Expansion

As Thinkwell continues to invest in China and expand in Asia, Redding will support business development throughout region

BEIJING (April 13, 2015) — Thinkwell Group, a worldwide experience design and production agency specializing in the creation of theme parks, major attractions, events, museums, exhibits, expos, and live shows around the world, today announced the promotion of Paul Redding to the position of vice president of both Thinkwell Asia, Ltd. in Hong Kong and 思客未来 Sī Kè Wèi Lái (Thinkwell’s Chinese entity) in Bejing, China. Redding will be located full time in Beijing. This announcement comes six months after the promotion of Kelly Ryner to president of Thinkwell Asia and 思客未来 Sī Kè Wèi Lái.
In this new role, Redding’s primary focus is to develop Production management for Thinkwell’s projects in the Asia Pacific region while supporting the company’s demanding business development activities. Redding has over 25 years of experience in the Location Based Entertainment Industry; his career achievements include project management of theme park projects for Warner Bros. in Australia and Germany as well as Universal Studios in Japan prior to joining Thinkwell in 2007. Redding’s project experience has now spanned five continents and his expertise in project management encompasses live shows, events, ride systems, retail and themed environments, immersive theater experiences, and water parks.

“Building a team to provide localized support for our projects in Asia while still providing the high quality creative design services we are known for out of our Los Angeles office has been a dream of ours for years,” said Thinkwell Group’s CEO Joe Zenas “relocating Paul to our new office in Beijing ensures the collaboration between our team in China and the United States is seamless.”
Now the largest privately owned experiential design agency for location-based entertainment in the world, Thinkwell has proven its ability to expand repeatedly over the years while maintaining its personal client care and high quality services. In 2015 Thinkwell will celebrate three project openings in Asia (two in China and another in Macau). With the boom of the entertainment economy throughout Asia the demands for the agency’s design and production capabilities are at an all time high. The relocation of senior management to China clearly demonstrates Thinkwell’s commitment to establishing a localized presence in the region as the company continues to grow worldwide.

About Thinkwell Group
Founded in 2001, Thinkwell is a global design and production agency that connects companies with custom content-driven experiences in the physical world. The agency headquartered in Los Angeles with offices in Beijing and Abu Dhabi collaborates with its clients to envision, strategize, and create immersive, one-of-a-kind guest experiences. Thinkwell specializes in the creation of theme parks, resorts, museums, exhibits, location-based entertainment, live performances and events around the world. The award-winning company has become a leader in experiential design by bringing a unique holistic approach to every creative engagement, delivering extraordinary results to notable clients over the years, including Fortune 500 companies, film studios, museums, theme parks and destination resorts. For more information visit: www.thinkwell.staging.work or www.thinkwellgroup.cn
Download a PDF of the press release here.