Thinkwell Group Celebrates Sesame Street Presents: The Body Exhibit’s 2 Million Visitors After A Successful 10-Year Run

After 2 million visitors, 22 cities, and a 5-year extension, Sesame Street Presents: The Body ends its North American tour

LOS ANGELES, CA (October 13, 2015) — Thinkwell Group, a global experience design and production agency specializing in the creation of theme parks, major attractions, live events, and museum exhibits around the world, today announced that two million guests have visited its touring exhibit, Sesame Street Presents: The Body. Originally planned for a 5-year tour, the exhibit, which is owned, operated, and designed by Thinkwell Group, extended its run for an additional five years due to its popularity and finally closed on September 7th after a successful ten-year run.
“We are thrilled to have spent the last decade in partnership with Thinkwell to bring unique and engaging health lessons about the body to kids and families through Sesame Street Presents: The Body,” says Scott Chambers, SVP and GM of North American Media and Licensing, Sesame Workshop. “This exhibit naturally complimented our ongoing Healthy Habits For Life curriculum and could not have been a more perfect outlet for Sesame Workshop to deliver upon its mission to help all children grow smarter, stronger and kinder.”

The exhibit, which premiered on May 14, 2005 at the Arizona Science Center, traveled over 42,000 miles to 22 venues in the U.S. and Canada over the course of ten years. With three to six month residencies at host museums, the exhibit has educated two million visitors with fun interactives, engaging content, and over 250 appearances by Elmo. The exhibit was in such high demand that it even returned to some museums for a second stint, including to the Bishop Museum in Honolulu, HI and the Discovery Science Center in Santa Ana, CA.

Created in partnership with Sesame Workshop, the exhibit launched as a result of Sesame’s Healthy Habits for Life initiative, which was established in response to the childhood obesity crisis in the United States. The interactive exhibit aimed to educate children about the human body in a series of fun and hands-on activities in three zones: Your Outsides, Your Insides, and Staying Healthy. Families were guided through the exhibit by Elmo, Grover, The Count, and many of the other lovable Muppets as they were taught about the benefits of maintaining a healthy lifestyle beginning at an early age. Because the exhibit offered a unique learning opportunity that included a variety of interactive, multimedia experiences in a recognizable setting, children were encouraged to investigate, explore, and experiment in fun and exciting environments related to the human body.

“Our ten-year partnership with Sesame Workshop was a wonderful experience for us and the many museums that have hosted Sesame Street Presents: The Body. All of us at Thinkwell are incredibly proud to have been part of such a successful exhibit that contributed to the education, engagement, and joy of millions of visitors,” says Joe Zenas, CEO of Thinkwell. After delighting audiences across the continent, the exhibit made its way home to Los Angeles after its final day in Fort Lauderdale.

About Sesame Workshop
Sesame Workshop is the nonprofit educational organization behind Sesame Street, which reaches 156 million children across more than 150 countries. The Workshop’s mission is to help kids grow smarter, stronger and kinder. Delivered through a variety of platforms, including television programs, digital experiences, books and community engagement, its research-based programs are tailored to the needs of the communities and countries they serve. For more information, visit us at http://www.sesameworkshop.org.

About Thinkwell Group
Founded in 2001, Thinkwell is a global experience design and production agency specializing in the creation and master planning of theme parks, destination resorts, major branded and intellectual property attractions, events & spectaculars, museums & exhibits, expos and live shows around the world. The award-winning company has become a leader in experiential design by bringing a unique holistic approach to every creative engagement, delivering extraordinary results to notable clients over the years, including Fortune 500 companies, movie studios, museums, theme parks and destination resorts.

Children smile, dance as Elmo visits Hurley Medical Center’s pediatric unit

FLINT, MI – Gianni Serra, 3, sat up from his hospital bed in Hurley’s pediatric unit, the unremitting sound of a heart monitor nearby a steady reminder of his battle with diabetes. Eyeing the large red monster that walked into his room Friday, March 22, Gianni’s face lit up.
“Elmo!” he said.

“This is the best thing ever cause he’s had such a rough week,” said Angela Serra, Gianni’s mother.
Gianni and Elmo began exchanging tickles and playful gestures. Though Elmo didn’t share any words, Gianni was met with hugs and a smiling face from the friendly monster. “Look at him,” Angela, 33, of Flint, said. “This means everything to him.” The visit from Elmo was part of Sloan Museum’s exhibit “Sesame Street Presents: The Body.” It’s the first time Sloan has teamed with Hurley Medical Center to bring Elmo to children in the pediatric unit.

“To have Elmo come into your room when you’re not feeling well … the expression on their faces are just full of joy,” said Cathy Gentry, marketing manager at Sloan Museum. “They’re just so happy to see such a friendly face.” Sarah Johnson, 32, of Grand Blanc, said her 13-month-old daughter Margaret was confused first but after Elmo reached out a furry hand, she responded positively – even making sounds and hopping on the bed in a little dance. “Any kind of distraction is good when you’ve got a sick little one,” Sarah said. “She’s definitely smiling more than she was.”

Parents were given a copy of pictures taken featuring their child and Elmo. Elmo began visiting the children at 10 a.m. Friday, escorted by representatives from Sloan Museum and Hurley Medical Center to various rooms within the pediatric unit. “Sesame Street Presents: The Body” is an interactive exhibit that seeks to teach children the workings of the human body. It is on display until May 26 at Sloan Museum. The museum also holds a “Breakfast with Elmo” event monthly and Elmo can be booked for birthday parties.
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