Georgia Lottery & Atlanta Falcons
- Client: Georgia Lottery
- Location: Atlanta, Georgia
- Strategy Planning
- Concept Development + Refinement
- Project + Production Management
- Show Production
Drawing on a cast of more than 400 volunteers, the Atlanta Falcons’ cheerleaders, and the drumline, we designed and produced an interactive spectacular for the opening game of the 2009/10 NFL season, to celebrate the Georgia Lottery instant game Atlanta Falcons $500,000 Touchdown.
Featuring a live audience-participation game show, card stunts, animation, pyrotechnics and thousands in cash and prizes for the fans, this high-energy program delivered maximum impact to the Lottery, the fans, and the Falcons.