Universal Orlando’s Cinematic Celebration

  • Client: Universal
  • Location: Orlando, FL


  • Technical, Lighting + Audio Design
  • Media Production
  • Show Production
  • Implementation + Production Supervision
  • Project + Production Management
  • Programming + Training
  • In-Field Art Direction
  • Installation Supervision
  • Intellectual Property
  • Design + Development

The Universal Orlando Cinematic Celebration is a complex amalgamation of water fountains, surround sound, lighting, pyrotechnics, projection-mapped buildings, lasers and film media projected onto water screens, creating a tapestry of scenes from Universal’s rich history of beloved blockbusters. The experience brings guests deep into the action through an immersive extension of featured movie moments. Each of the film scenes plays out along with a bold, newly orchestrated score, recorded at Bastyr Chapel in Seattle, WA.

Thinkwell Media was tasked with creating a custom media show that showcased Universal’s movies in a way no viewer has ever seen them before. This show is three times wider than the typical film aspect ratio and takes up multiple planes of viewing at once, with the moving image broken up into overlapping layers of screens.