Embracing AI | Craig Hanna

Thinkwell (a TAIT company) congratulates its team members Thomas Jakobson and Émilie F. Grenier, who have been recognized for their memorable contributions and transformative experiences to audiences worldwide. Their commitment, passion, and innovation for pushing the boundaries of immersive entertainment continue to inspire us all. We’re immensely proud of them and their accomplishments and look forward to their next steps as they continue to trail blaze and shape the landscape of our industry.

Cheers to Thomas and Émilie for their well-earned success!

Émilie F. Grenier

With over 20 years of diverse experience spanning film, performance, interactive storytelling, and extended reality environments, Thinkwell Principal Émilie F. Grenier’s proficiency in conceiving and executing creative visions for substantial cultural experiential installations transcends multiple platforms. Her award-winning projects Wildwoods: AGLOW at the Fernbank Museum and Currents: Niagara Power Transformed showcase her unique ability to create resonating, immersive experiences in both natural and architectural settings. She is a Phyllis Lambert – UNESCO Creative Cities fellow and her wide-ranging background as an artist, forward thinker, and immersive experience director has paved the way for countless cultural opportunities and impactful storytelling practices. Émilie has been selected as one of Blooloop’s Top 50 Immersive Influencers.

Thomas Jakobsen

Serving as Director of Production/Senior Producer at Thinkwell Media, Thomas Jakobsen has been at the forefront of pioneering media creation through multiple live experiences and groundbreaking activations. Thomas’ commitment to visual storytelling and cutting-edge immersive media experiences is evident throughout his work. Notably, in collaboration with Warner Bros. and Unify, he played a pivotal role in bringing the world of Harry Potter to life with the award-winning Harry Potter: A Forbidden Forest Experience. This extraordinary activation has captivated audiences with an immersive nighttime show that offers direct interaction with magical characters and spell-casting activations. Thomas continues to expand as a technical and creative innovator, spearheading projects that turn challenges into must-experience successes.